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Roberto Carballo Meiriño
Universidade de Vigo
José Antonio Fraiz Brea
Universidade de Vigo
Elena Rivo López
Universidade de Vigo
Vol 22 No 1 (2013), Articles
Submitted: 12-06-2013 Accepted: 12-06-2013
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The Ribeira Sacra is a largely rural area located between the two inland provinces of Galicia. In this geographical space we develop a field research to describe the profile of visitors and to know their assessments on the quality level provided by tourist services, and satisfaction with other resources in this area. The findings are intended to contribute to improve the marketing strategy of this tourist destination.
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