1. INTRODUCTION
International entrepreneurship is situated at the intersection of entrepreneurship and business internationalization in the academic literature (). As a field of study, international entrepreneurship has evolved through various theoretical and methodological perspectives which are often static and lack elements that capture complex processes or account for factors such as firm size to maintain greater uniformity (; ). While the literature on business internationalization tends to describe the process as linear, orderly, and gradual, the reality of venture internationalization is much more dynamic and chaotic, with entrepreneurs’ skills, experience, and social networks playing significant roles (; ; . highlight the importance of resource-based theory and entrepreneurial cognition for understanding this phenomenon, while emphasizes the role of proactive intermediation and risk-taking behavior in small firms. further underscore the need for proactive and innovative responses to global competitive pressures. provide an overview of international entrepreneurship, emphasizing the need for unique methodologies to advance the field.
The term international entrepreneurship emerged in the 1990s (; ), following definition of the concept as “the development of international new ventures or start-ups that, from their inception, engage in international business” with “strategy and industry structure profiles of international new ventures are significantly different from domestic new ventures”. At that time, research dedicated to the internationalization of entrepreneurship was scarce () and existing internationalization studies focused more on large corporations, which faced fewer trade barriers than smaller firms (; ; ).
In 1994, Oviatt and McDougall introduced the term International New Ventures (INV) to describe companies seeking significant competitive advantages and aiming to sell products internationally from inception. By 1997, Gary Knight had established the concept of Born Global Firms (BGF) to describe companies that began international operations immediately upon founding. As technological advances and the rise of the Internet greatly simplified internationalization, Virtual Instant Global Entrepreneurship (VIGE) companies emerged (). Entrepreneurs could establish companies online in minutes and enter international markets through virtual platforms—something that would have been inconceivable a few decades earlier.
While entrepreneurship can occur in companies of any size (; ), argues that the complex process of internationalizing entrepreneurship defies traditional categorizations of entrepreneurial behavior. Rather than viewing internationalization as a process within which entrepreneurship occurs, what truly matters is entrepreneurship occurring alongside internationalization. While small companies that enter foreign markets later in their development face additional entrepreneurial challenges in the international sphere, Fletcher sees internationalization as inherent to entrepreneurial ventures born as BGFs or INVs.
Since those early definitions by and , the concept of entrepreneurship internationalization has gained popularity in academia (). However, it is important to differentiate between entrepreneurship internationalization and SME internationalization, which is often treated as a subcategory within broader entrepreneurship internationalization research (; ).
As a topic, the internationalization of entrepreneurship has attracted a great deal of interest in the last decade (). According to Web of Science, the oldest research database () and widely used scientific information platform (; ) with an international and multidisciplinary bibliographic database that measures production and citation data in scientific disciplines (, ), the annual number of articles on entrepreneurship internationalization has grown from around ten in 2010 to nearly thirty in recent years.
To further develop this idea and map scientific activity, we analyzed the relevant literature using the Bibliometrix tool (), with data imported from the Web of Science platform. Articles were located using the words “international entrepreneurship” in the search box. These words had to appear in the title, and the search period was specified as January 1, 2011 to January 1, 2024. Of the 312 articles found, only 4 were in Spanish.
The citation network was then constructed using the intellectual structure function of the Bibliometrix tool. The two sub-areas with the most research results were identified (Figure 1).
Sub-area 1 (red) includes foundational articles by and Oviatt and McDougall (, ). These examine the internationalization of entrepreneurship and New International Ventures (INV). Another key study by , rather than focusing on entrepreneurship internationalization speed, addressed company age, knowledge intensity, and technology imitation ease in the internationalization process. In contrast, Sub-area 2 (blue), represented mainly by the , explores why firms that initiate and gradually pursue internationalization often remain domestic unless a specific event triggers international engagement.
These two sub-areas can be distinguished by their focus on when internationalization occurs ():
2. LITERATURE REVIEW
The 2008 global financial crisis significantly impacted international initiatives by SMEs and entrepreneurs, especially in the technology sector, prompting shifts in product innovation and internationalization strategies (). , who analyzed the post-financial crisis years in the Greek market, found that necessity-driven entrepreneurship led to new firms being less likely to become export-oriented during the crisis. During economic downturns, many individuals turn to entrepreneurship out of necessity rather than opportunity, which can hinder the potential of an entrepreneurial venture for international growth. In contrast, research in Spain, using data from the SEPI Foundation Survey of Business Strategies, found that companies with early internationalization performed better than those limited to the domestic market during crises, partially due to risk diversification. However, the study concluded that new companies generally benefit most from initiating internationalization during stable economic periods rather than waiting for a recession.
Similarly, the COVID-19 pandemic deeply affected both the internationalization of entrepreneurship and the operations of small companies with international presence (). Lockdowns forced many small businesses to close () and widespread logistical and operational disruptions ensued (; ). These challenges will likely affect international entrepreneurship for years to come (), as epidemics change the way people live, think, and organize themselves as a society (). The internationalization of entrepreneurship has become more challenging due to logistical disruptions, trade network issues, and increased government protectionism. Entrepreneurs now face greater demands in terms of time, resources, and effort required to enter foreign markets ().
Despite these setbacks, the research by ) suggested that the health crisis may also present significant opportunities for international entrepreneurship, notably:
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1) Confinement boosted online business, although digital entrepreneurship had been growing during the pre-COVID years (). For many new international entrepreneurs, increased consumer use of technologies implied expanded access to purchase possibilities, better coordination, lower costs, greater agility, and increased productivity. In the COVID-19 crisis, the internationalization of entrepreneurship tended more towards a digital strategy ().
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2) Companies introduced more innovative products to remain competitive and resilient (). They also became more innovative about distribution, and more collaborative with local entrepreneurs.
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3) Many businesses have become more resilient, agile, and proactive, emphasizing the importance of continuous learning and adaptation.
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4) International entrepreneurship now demonstrates stronger alignment with social and economic goals.
2.1. International entrepreneurship in Galicia
The concept of international entrepreneurship, first introduced by , brought with it the notion of internationalization speed (). Oviatt and McDougall initially defined the speed of internationalization as the time from a company’s incorporation to its first international sales. However, internationalization speed is actually more closely linked to the initial “pre-internationalization” phase, which subsequently influences the time it takes to reach international markets (). Internationalization is not a series of sequential stages () but rather a trajectory shaped by observations and strategic choices ().
In Galicia, despite cultural traits that favour entrepreneurship (), entrepreneurial activity levels tend to be lower in this region than in nearby countries (). This may be influenced by the entrepreneurial ecosystem – comprising factors such as policy, finance, culture, support, human capital, and markets ) – and digital technology (). The technological advances, economic shifts, and health crises of recent years have also impacted the internationalization of entrepreneurial ventures and SMEs ().
Given these dynamics, the primary objective of this article was to establish a regulatory framework (; ) that entrepreneurs and companies can use as a legitimizing value system for their practices and policies. This framework draws upon the internationalization trends of Galician businesses and the main variables of the region’s entrepreneurial ecosystem to map its evolution and establish parameters for classifying internationalization types, whether entrepreneurial or SME-based. This model is designed to be adaptable across regions and longitudinal studies.
3. MATERIALS AND METHODS
The research for this study was conducted using a descriptive and qualitative approach (; ) to analyze the business context, marked by economic cycles of boom and recession, and better understand internationalization processes.
The data come from statistics developed by the Vigo Free Trade Zone (ZFV, Spanish acronym) and General Services – Ardán Unit (). This database contains all the companies created in Galicia since 1919 and listed as exporters. Data on company incorporation was taken from the Commercial Register, the primary source, while a company’s status as an exporter came from the regular studies carried out by the Vigo Free Trade Zone. However, one ZFV representative clarified, that “these are the companies we know are exporters, but there could be other Galician companies in our database that are exporters and we do not have them identified as such”. Thus, while all companies in the database are exporters, not all exporting companies are necessarily reflected.
Using the annual structure of the database, we established three company incorporation periods: for companies created from 1999 to 2003, from 2007 to 2011, and from 2017 to 2021 (the latest available data). The lack of data for 2022 and 2023 represents a limitation, as it prevented us from studying post-COVID early internationalization. The years not covered in this study were deliberately omitted, as the primary objective was to analyze the behavior of Galician SMEs during periods of economic and health crisis. By observing how these companies responded to scenarios of instability, we hoped to gain key insights into their adaptation and resilience strategies.
Because the database does not track the first year of international sales, this research relies on cross-sectional data collected through semi-structured questionnaires that were validated to ensure data quality (; ) and completed online directly by entrepreneurs and export managers in small businesses. The questionnaires were sent to companies in May 2023 and non-respondents were followed up as many as three times. Telephone follow-ups were also conducted to increase the sample size.
Before distributing the questionnaires, a pilot test was conducted, and the feedback was used to refine the questions and improve response clarity and accuracy (). The ethical principles of scientific research were respected in the data collection stage (), including confidentiality and respect for participant autonomy. The questionnaire developed for this study (Appendix I) was crafted to analyze the unique characteristics and barriers that Galician SMEs encountered in their internationalization efforts. Each question was designed to capture the contextual factors relevant to Galician companies, such as inclination toward foreign markets, institutional support available, and the cultural and linguistic challenges they faced. Unlike standardized questionnaires, this tool did not draw from pre-existing validated questions, as no such instrument fully addressed the specialized information requirements of this study.
This customized approach allowed the questionnaire to cover a broad range of factors that influence the internationalization of Galician SMEs. Each question explored distinct dimensions, such as institutional support and technological adaptation, which as independent facets may not exhibit direct correlation with one another. This multidimensional design is characteristic of instruments that seek a comprehensive view rather than uniformity across variables. To enhance reliability in future research, a test-retest method () would be applied to assess response stability over time.
The qualitative data were analyzed via conventional content analysis (). After collecting the information, framework codes were defined to assess company internationalization experiences. Each set of information was given a code and grouped into one of the four existing categories: Compostela, Peregrina, Feirante and Paseniño (see Table 1).
4. RESULTS
The sample universe of the survey consisted of 459 Galician companies created since 1999 that appear as exporters in the Ardán databases of the Vigo Free Trade Zone consortium. The survey was sent to 438 of these companies; the remainder were either in liquidation, had gone out of business since the most recent ZFV database update, were part of a foreign multinational that had opened a company in Galicia strictly for legal and tax purposes, or had incorrect data (i.e., were non-exporting companies). A total of 52 companies responded to the survey but only 51 responses were considered valid, because one company that appeared as an exporter in the database stated in the questionnaire that it had never exported. Of the 51 valid respondents, 45.1% had been created during the first study period (1999-2003), 29.4% during the second (2007-2011) and 25.5% during the third (2017-2021). All the other companies either expressly declined to participate in the study or did not answer any of the three emails or phone calls. To increase the sample size, we decided to access the public database of the Compañía Española de Seguros de Crédito a la Exportación (CESCE, Spanish Export Credit Insurance Company), which lists exporting companies that have contracted credit and internationalization insurance (). However, the sample universe did not increase because the database for Galicia is relatively small. Most of the relevant companies had been created in periods outside the study frame, or the data did not adequately reflect reality (i.e. a small workshop was listed as an exporter for having applied for insurance to buy a specific part from a country outside the EU, but had never exported any product or service).
The final sample was selected using non-probabilistic convenience sampling (), given the difficulty of access to some companies and their unwillingness to participate in this type of study. Classification of the companies according to size and employee turnover revealed that the companies studied closely reflect statistics compiled by the Directorio Central de Empresas (, indicating that that SMEs make up 99.9% of the Spanish business landscape. In this study, 19.6% of the sample were micro-enterprises, 54.9% were small companies, 21.6% were medium-sized companies and only 3.9% were large companies. Going by creation dates, 4.3% of the companies created in first period (1999-2003) were micro, 65.3% were small, 26.1% were medium-sized and 4.3% were large enterprises. For the second period (2007-2011), 13.4% were micro, 46.6% were small, 33.4% were medium-sized and 6.6% were large companies. For the third period (2017-2021), 53.8% were micro and 46.2% were small enterprises; there were no medium or large companies in this period.
In terms of international presence, the average number of foreign markets for companies created in the first period was 9, then 15 for those created in the second period and 5 for those created in the third period. Portugal was the foreign market par excellence, followed by other EU markets such as France, the United Kingdom, Germany and Switzerland, then markets in America and lastly, Asia. Notably, while the companies from the first period had been internationalized longest – an average of 20 years – companies from the second period, with an average internationalization of 12 years, had greater international presence in terms of the number of foreign markets entered.. Regarding difficulty of internationalization, 7.8% of the companies surveyed classified the process as very difficult, 51% as difficult, 33.3% as normal, 5.8% as not very difficult and only 2.1% as not difficult at all. Furthermore, 25.5% of the companies confirmed that technology had been very helpful in the internationalization process, 53% described it as somewhat helpful, 15.7% were neutral about the importance of technology in internationalization, and only 5.8% said that technology had helped them little or not at all.
The overwhelming majority (92%) of companies indicated that their main reasons for internationalization were to find new customers, diversify, increase sales and increase turnover. The rest either sought to gain prestige, or to meet sector requirements without explicitly seeking internationalization (i.e., international transport company). The main difficulties reported by the companies in the internationalization process were quite diverse and highlighted lack of financial support from public institutions, excessive bureaucracy in matters of labeling and customs documentation, cultural differences that made it difficult to reach customers and find the right commercial agents, language barriers or international payment conditions.
Table 2 summarizes the characteristics of the companies surveyed across the three periods.
Source: Author’s own based on information from company surveys.
4.1. Regulatory framework and development of proposals
Using the data from Galician companies, a two-by-two matrix model was developed to present in a visually simplified way () a comparative analysis of three distinct time periods with varying ecosystems. Each period reflects unique technological and economic conditions, including a boom phase (1999-2003) and a recession (2007-2011). The Galician Entrepreneurship Internationalization (GEI) Matrix presented is patterned after the BCG Matrix (), which also known as the Share/Growth Matrix () or Growth-Share Matrix ().
In this Entrepreneurship Internationalization Matrix, the multidimensional nature of international behavior encompasses a broad spectrum of decisions and events () that are categorized as three key factors (see ): breadth, degree and speed of internationalization. Breadth is measured as relative intensity (the total number of current international markets divided by the number of years of internationalization, multiplied by 100). Degree is defined as export intensity relative to turnover (exports divided by turnover, multiplied by 100). Speed is determined by the time scope (the number of years between company creation and entry into first international market).
Source: Author’s own based on Zahra’s Internationalization Model
The GEI Matrix is a descriptive model that draws on historical data and variable analysis to guide future policy decisions. It enables public policymakers to draw conclusions about how to approach the future (). The GEI Matrix can be used to evaluate the current state of business internationalization and take steps to promote early internationalization, especially in companies with lower levels of internationalization. This model is also designed to be universally applicable (); it can be replicated in other regions and used to assess the internationalization readiness of diverse entrepreneurial ecosystems.
The GEI Matrix (see Figure 2) incorporates dimensions from benchmark studies in the field (), with “intensity type” on the horizontal axis (high vs. low intensity) and “temporal scope” on the vertical axis (very early vs. not early). Intensity rateis calculated as the combined score of global intensity and relative intensity, weighted towards the number of operations over the number of countries, where:
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- Global Intensity (GI) = Exports / Turnover x 100
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- Relative Intensity (RI) = Total no. of current international markets / No. of years internationalized x 100
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- Intensity Rate = 0.7xGI + 0.3xRI
The temporal scope, meanwhile, measures the speed of internationalization based on the period in which certain objectives are achieved ():
Unlike Zahra’s model, this framework excludes variables related to committed resources, export intensity, and number of international markets, focusing instead on a time-based parameter that aligns more closely with the Total Early-stage Entrepreneurial Activity (TEA) metric from the Global Entrepreneurship Monitor. In this model, companies that internationalize within three and a half years are considered early internationalizers; those that take longer are classified as non-early.
4.2. Technology in the entrepreneurial ecosystem
The GEI Matrix revealed that companies from the 2017-2021 period had internationalized earlier after incorporation, which may partially be due to advances in technology that simplified foreign sales. On average, Galician companies from that period internationalized one year after inception, compared to 3 years and 9 months for companies from the 1999-2003 period, or 3 years and 4 months for companies from the 2007-2011 period.
Technology plays a crucial role in the ecosystem, as a digital element () or a sub-element of ecosystem support (). It drives innovation () while also allowing entrepreneurs and small companies to access new marketsand generate new opportunities (; ). New technological tools allow companies to operate more efficiently by optimizing resources and costs (; ), use new platforms for accessing different financing options () and reach many potential buyers without the need for large investment in traditional advertising ().
Technological changes that have accompanied the rise of the Internet, which has permanently altered the international trade landscape by allowing companies to access vast amounts of data about international markets, competitors and trends are primarily responsible for the emergence of early internationalization companies. Over the past few decades, the volume of entrepreneurial activity has increased dramatically, thanks in part to technologies and infrastructures that have facilitated the internationalization of very small entrepreneurial firms ().
While technological changes have influenced the internationalization of companies regardless of their size, in smaller companies ) argue that “the adoption of technologies is even more determinant within their internationalization process because it allows them to overcome certain limitations that they must face in the global market”. They went on to emphasize how information technologies (IT) facilitate foreign trade for small and medium-sized enterprises (Barbosa & Ayala, 2017). IT has become a tool for overcoming limiting factors, making it possible to obtain greater commercial opportunities, boost economies of scale and improve access to information, with all that this entails (collaborations with other companies, improvements in administrative and production management, etc.).
Proposition 1: Encourage the development and use of technologies to promote the early internationalization of companies.
4.3. Willingness to sell outside national borders
As expected, the highest global intensity was found in companies from the second period (55.31%) followed by those of the first period (52.98%), while companies from the third period had the lowest intensity (12.88%).. However, in terms of average relative intensity (RI), companies from the third period had the highest value (235.20%), followed by those from the second period (229.13%) and those from the first period (75.70%). This suggests that younger companies are attempting to launch themselves earlier into more international markets than older companies, which are more cautious about expanding.
These findings indicate that business practices, like national cultures, vary slowly over time (). In the article “A roasted duck can still fly away”, analyze, through a case study on the Korean company Avaro, the importance of specific national and cultural factors that limit the early internationalization of companies. They highlight how national culture influences the behavior of organization managers. Thus, in more risk-averse cultures, firms are more likely to internationalize earlier, as are managers with international experience or knowledge of foreign markets (). The influence of national culture on the entrepreneurial activities (), entrepreneurial mindset and business orientation () of a society varies from one culture to another () and a company in a given country at a given time might not take the opportunity to internationalize ().
An entrepreneur’s orientation toward growth and risk directly influences their company’s level of internationalization. However, this orientation is also shaped by the size and dynamics of the domestic market, potentially prompting entrepreneurs to seek profits abroad (). While firms in small economies may not always internationalize quickly, entrepreneurs’ perceptions of market conditions often determine whether they pursue international opportunities (). International entrepreneurship is highly dependent on opportunities (), and founders or senior managers of early internationalizing firms respond to an “internationalization premium” (). This premium is made possible by the ubiquity of information, lower costs, efficient logistics or international social networking. It allows early internationalization firms to outperform organizations that concentrate solely on the domestic market.
Proposition 2: A positive predisposition toward internationalization among process managers is positively associated with an early internationalization strategy.
4.4. The importance of institutional support
The data collected indicate that older Galician companies generate a higher proportion of revenue from international sales than newer companies, despite targeting fewer markets. Table 4 provides a summary of the responses from the survey participants.
1999-2003 | 2007-2011 | 2017-2021 | |
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Average time scope | 3.78 | 3.38 | 1.00 |
Average global intensity | 52.98% | 55.31% | 12.88% |
Average relative intensity | 75.70% | 229.13% | 235.20% |
Average intensity rate | 0.6 | 1.07 | 0.8 |
The GEI Matrix, with the X-axis representing the time scope and the Y-axis representing type of intensity, classifies companies based on their internationalization phase. According to the Global Entrepreneurship Monitor’s TEA guidelines, companies are defined as early-stage internationalizers if they enter foreign markets within 3.5 years of creation. Similarly, internationalization intensity rates of 0.7 or more were considered high, indicating that most production is exported.
The GEI Matrix reveals that companies from the first period (Figure 3) can be classified primarily as ‘Feirantes’ and ‘Peregrinas’ (Figure 2), companies from the second period (Figure 4) as ‘Compostela’ (Figure 2), and companies from the third period (Figure 5) as ‘Feirantes’ (Figure 2). The last group shows early internationalization but limited foreign market presence in terms of turnover and number of markets.
Regardless of the quadrant and creation date, 55% of the companies claimed to have had recourse to public aid (financial support and training) when starting internationalization. This aligns with extensive theoretical reviews showing that: 1) institutional factors affect entrepreneurship, 2) different institutional combinations stimulate entrepreneurship in different contexts (), and 3) the institutional role has a positive effect on the internationalization of firms, no matter how they take advantage of it (; ; ; ; ).
as cited in , separates institutional support into two categories: direct actions and indirect interventions. “Direct actions represent explicit involvement of the state in helping firms develop capabilities for succeeding in international markets. [...]. On the other hand, indirect interventions are policies that strengthen market mechanisms and have a broader impact on all firms.” Accordingly, actions such as trade missions, trade fairs or export subsidies are considered direct actions because they impact the internationalization of firms, while the development of logistics infrastructures or bilateral trade agreements between countries would be indirect interventions .
reorganized this classification to create a 2×2 matrix that separated commercial from non-commercial actions as well. They demonstrated how institutional support was positively correlated with the internationalization of firms in emerging markets, and that the effect of such support was greater in state-owned firms than in privately owned ones. The influence of institutional networks and their foreign promotion actions on firms in developing markets () and developed economies was also positive, implying the need to continue improving support measures and evaluating their effectiveness (; ).
Proposition 3: Public support for company internationalization processes encourages early internationalization.
5. DISCUSSION
The relationship between entrepreneurship and internationalization has garnered increasing academic interest, particularly when approached as the ‘internationalization of entrepreneurship’ (). Although in recent years it has become more common for new firms to internationalize from inception, small and medium-sized enterprises (SMEs) that choose to do so in later stages must essentially engage in entrepreneurship again when entering new markets ().
Throughout the internationalization process, the business ecosystem – including technological advances, public support policies, and the economic situation – impacts firms regardless of their age or maturity (; Escandón et al., 2017; ; ; ; ). The results of this study show that institutional support and technological advances are key factors in the early internationalization of Galician companies. Recent data from Galicia indicates that exports account for approximately 43% of the Galician GDP and have grown at a rate of just over 4% in the last ten years (; ; ). The internationalization ecosystem continues to improve in terms of export dynamism. Based on concepts of relative intensity, global intensity and temporal scope, this study proposes a classification of Galician entrepreneurial companies and SMEs into four groups according to their internationalization profile: Compostela, Peregrina, Feirante and Paseniño. Compostela companies are characterized by a rapid and deep integration into international markets, while Paseniño companies exhibit a slower, less intense process. Peregrina companies have a slower process with high export intensity, while Feirantes companies internationalize rapidly at lower intensity.
In Galicia, the average internationalization time for newly created companies is one year from inception, compared to more than three years for companies founded at the beginning of the century. This data, together with the GEI Matrix analysis that classifies only half of the companies in the first period as Peregrinas, suggests that internationalization of entrepreneurship in the region follows the trends described in the academic literature: the most recent companies tend to internationalize earlier than those incorporated two decades ago.
Given the limited sample size of the study, universal patterns could not be identified. Data collection was hindered by the difficulty of accessing reliable information during the research process. Galician public agencies for foreign economic promotion denied access to the requested databases, citing confidentiality reasons. Participation was also low, representing less than 20% of the companies in the sample universe. Despite efforts to encourage collaboration, many companies refused to participate due to distrust, lack of time, lack of personnel to attend to the request or because the research did not seem relevant to their short-term interests. Additionally, although the GEI Matrix could benefit from greater representativeness involving a larger number of organizations, especially recently created ones, the lack of updated databases impeded this objective. As a recommendation, these companies and their export management personnel could be monitored annually to observe variations reflected in the matrix.
The lack of recent data from 2022 and 2023 also prevented analysis of the impact of the COVID-19 pandemic on the internationalization of companies, which is a highly relevant issue in today’s rapidly changing business environment. This precluded any assessment of how Galician companies responded to the crisis and the potential impact of such events on their internationalization strategies. To address these limitations in future research, an annual tracking system could be implemented to analyze variations in internationalization over time. Expanding data sources through agreements with institutions that record SME exports and international activities would also enhance future studies and provide a more representative sample of the Galician business ecosystem.
Furthermore, in the data collected from established SMEs, especially those from the first and second periods, the individuals who completed the questionnaire were generally not the entrepreneurs who had started the company. These companies generally were large enough to have international sales departments and managers. This could affect the reliability of data related to the predisposition towards internationalization, since these managers did not initiate the process but actively manage it. Therefore, in future studies based on the GEI matrix, it will be crucial to identify the right people in SMEs – the entrepreneurs – who can provide a direct link between predisposition and internationalization.
It is important to note also that the GEI Matrix model does not accommodate cases of geographic proximity. For example, it is easier for Galician companies located close to Portugal, such as those in Porriño or Verín, to make their first international sale in Portugal without any significant effort at internationalization. This is not the case for other regions of Spain. There should be an indicator that reflects the proximity variable and differentiates among types of international markets. Finally, the model does not consider the degree of international experience, understood as the result of years of international experience in relation to the age of the company (). Incorporating this aspect in a future line of research could improve the GEI Matrix.
6. CONCLUSIONS
Despite these limitations, this research on the internationalization of Galician entrepreneurship reflects trends in the academic literature and provides a normative framework for the first time. The model can be replicated in future research on Galicia and applied to other territories. The findings of this study can inform specific actions that policymakers and supporting entities could implement to enhance the internationalization of Galician entrepreneurship. First, creating targeted support programs for young firms and SMEs would foster early internationalization. These might include subsidies to ease entry into foreign markets, internationalization consultancy services, and financing schemes designed to support initial overseas operations. Policies aimed at strengthening technological and logistical infrastructure are also essential. Enhancing digital and logistical networks would enable Galician companies to access tools that optimize operations, reduce trade barriers, and facilitate faster, more efficient expansion abroad, benefiting smaller firms particularly. Additionally, promoting training programs focused on intercultural skills and international market knowledge would significantly improve SME manager and entrepreneur readiness for internationalization. Such training would equip these individuals with essential competencies for navigating and succeeding in foreign markets by aligning their skillsets with the demands of an increasingly interconnected global economy.
The GEI Matrix framework is adaptable to other geographic contexts. It can serve as a valuable tool for regions similar to Galicia, with economies primarily composed of SMEs and traditional sectors. Applying the matrix to other settings would involve evaluating factors such as technology infrastructures, institutional support, and entrepreneurial predisposition toward internationalization. Indicators could then be adapted to align with regional specifics. Furthermore, in regions with cross-border proximity and/or strong cultural ties, such as Galicia and Portugal, the model could include a variable to account for the relative ease of expanding into neighboring or culturally aligned markets. Incorporating this element would better capture internationalization dynamics, as geographic and cultural proximity may significantly reduce the time required for firms to enter new international markets.
Authors contribution
Conceptualization, J.B.; Methodology, J.B.; Software, J.B.; Data acquisition, J.B. and M.P.; Analysis and interpretation, J.B.; Writing-Preparation of the draft, J.B.; Writing-Revision & Editing, J.B. and M.P. All authors read and agree with the published version of the manuscript.
Acknowledgments
The authors wish to thank the anonymous reviewers for their comments. The feedback was insightful, detailed and provided actionable suggestions for improving the paper.
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Appendix
APPENDIX I
Questionnaire
Thank you very much for taking the time to respond to this survey. The purpose of this survey is to analyze the time it takes for a company to internationalize from the moment it is created, as well as the factors that drive this action, in order to determine whether Galician entrepreneurship now begins internationalization earlier than it did a few decades ago.
This is a simple survey that can be completed in less than 10 minutes. Your participation is very important for the research being conducted as part of a doctoral project at the University of Santiago de Compostela.
The questionnaire is anonymous and confidential. It is crucial that you complete the entire questionnaire.
Thank you very much for your collaboration. If you have any further questions, please contact: javier.bouzas.arufe@usc.es
Email:
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1. In what year did your company begin internationalization?
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2. In how many international markets is the company currently present?
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3. What percentage the company’s total revenue does exportation represent?
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4. What motivated the company to internationalize?
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5. To what extent has technology helped your company internationalize its products/services?
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6. How difficult was it to start selling abroad?
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7. Describe the biggest challenge when starting operations in foreign markets.
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8 - Has the company received any financial, legal, training, or commercial support for internationalization efforts from public institutions ?