Clústeres de innovación tecnolóxica e creación de valor compartido: unha análise exploratoria
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Os efectos das empresas sobre a sociedade e as prácticas de Responsabilidade Social Corporativa foron estudados en numerosas investigacións. Dúbidas sobre o modelo tradicional levaron a que Porter e Kramer desenvolvesen o concepto de Creación de Valor Compartido, un enfoque para que as empresas consideren o valor social e ambiental nos seus modelos de negocio. Tomamos a aresta dos clústeres para determinar como as empresas agrupadas entenden e crean valor compartido, identificando os seus antecedentes e consecuencias. Utilizando a técnica de estudos de casos múltiples nunha clúster tecnolóxica enfocada en impulsar ideas innovadoras e desenvolvemento de novas empresas, puidemos identificar que o clúster se converte nun escenario propicio para crear valor compartido, xa que os participantes se benefician de recursos e habilidades que lles permiten crecer nos seus negocios, impulsando a competitividade e innovación e contribuíndo ao crecemento económico, social e ambiental das partes interesadas.
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