Aproximación ao perfil e ao comportamento do turista senior

Article Sidebar

PDF (Galego) PDF (Español)
Published: 25-03-2015

Main Article Content

María Nieves Losada Sánchez
Universidade de Vigo
Spain
Biography
María Elisa Alén González
Universidade de Vigo
Spain
Biography
Trinidad Domínguez Vila
Universidade de Vigo
Spain
Biography
Vol 23 No 2 (2014), Articles
DOI: https://doi.org/10.15304/rge.23.2.2483
Submitted: 25-03-2015 Accepted: 25-03-2015 Published: 25-03-2015
Copyright How to Cite

Abstract

O interese pola poboación maior en diversas áreas da economía e da sociedade foi en au-mento nos últimos anos a raíz do proceso de avellentamento demográfico que están experimen-tando as rexións máis desenvolvidas a nivel mundial, especialmente o vello continente e particu-larmente España. Máis alá dos custos asociados á vellez, a poboación maior preséntase como un mercado de especial relevancia para un gran número de sectores polo seu elevado poder adquisiti-vo, principalmente a través da xeración "baby boom". O sector turístico perfílase como un dos maio-res beneficiarios dese proceso como consecuencia dos cambios nos estilos de vida da poboación maior na actualidade, máis orientada ao goce do lecer que as xeracións anteriores. Por todo iso, es-te estudo presenta unha aproximación aos patróns de comportamento turístico dos maiores de 55 anos en España no que respecta á tendencia, á motivación e ás características da viaxe deste colecti-vo.

 

 

Keywords:

Avellentamento / Turista senior / Comportamento / Perfil e motivación do se- nior.
Cited by

Article Details

References

AAKER, D.; KUMAR, V.; DAY, G. (1998): Marketing Research. 6ª ed. New York, NY: Wiley.

ALÉN, E.; DOMÍNGUEZ, T.; LOSADA, N. (2012): “New Opportunities for the Tourism Market: Senior Tourism and Accessible Tourism”, en M. Kasimoğlu [ed.]: Visions for Global Tourism Industry - Creating and Sustaining Competitive Strategies, cap. 7, pp. 139-166.

ALONSO, J.; GRANDE, I. (2004): Comportamiento del consumidor: decisiones y estrategia de marketing. 5ªed. Madrid: ESIC.

ÁLVAREZ, A. (1994): El ocio turístico en las sociedades industriales avanzadas. Barcelona: Bosch.

BAI, B.; JANG, S.S.; CAI, L.A.; O’LEARY, J.T. (2001): “Determinants of Travel Mode Choice of Senior Travelers to the United States”, Journal of Hospitality & Leisure Marketing, 8 (3-4), pp. 147-168.

BAI, B.; SMITH, W.; CAI, L.A.; O’LEARY, J. (1999): “Senior Sensitive Segments: Looking at Travel Behavior”, en K.S. Chon [ed.]: The Practice of Graduate Research in Hospitality and Tourism, pp. 75-89. New York, NY: The Haworth Hospitality Press.

BALOGLU, S.; SOEMAKER, S. (2001): “Prediction of Senior Travelers’ Motorcoach Use from Demographic, Psychological, and Psychographic Characteristics”, Journal of Travel Research, 40 (1), pp. 12-18.

BARTOS, R. (1980): “Over 49: The Invisible Consumer Market”, Harvard Business Review, 58 (1), (January-February), pp. 140-148.

BATRA, A. (2009): “Senior Pleasure Tourists: Examination of their Demography, Travel Experience, and Travel Behavior Upon Visiting the Bangkok Metropolis”, International Journal of Hospitality & Tourism Administration, 10 (3), pp. 197-212.

BLAZEY, M. (1992): “Travel and Retirement Status”, Annals of Tourism Research, 19 (4), pp. 771-783.

BLOOM, D.E.; CANNING, D. (2006): “Subidas, caídas y ecos”, Finanzas y Desarrollo. Revista trimestral del FMI, 43 (3), pp. 8-13.

BORJA, L.; CASANOVAS, J.A.; BOSCH, A. (2002): El consumidor turístico. Madrid: ESIC.

CAPELLA, L.M.; GRECO, A.J. (1987): “Information Sources of Elderly for Vacation Decisions”, Annals of Tourism Research, 14 (1), pp. 148-151.

CEA, M. (1996): Metodología cuantitativa: estrategias y técnicas de investigación social. Madrid: Síntesis.

CHEN, C.; WU, C. (2009): “How Motivations, Constraints, and Demographic Factors Predict Seniors’ Overseas Travel Propensity”, Asia Pacific Management Review, 14 (3), pp. 301-312.

CHEN, H.W. J. (2009): Baby Boomers ‘and Seniors’ Domestic Travel Motivations: An Examination of Citizens in Tainan, Taiwan. (Master Thesis). University of Waterloo.

CLEAVER, M. (2002): “Australian Seniors’ Use of Travel Information Sources: Perceived Use-fulness of Word-of-Mouth, Professional Advice, Marketer-Dominated and General-Media Information”, ANZMAC 2002 Visionary Marketing for the 21 st Century, pp. 1-6. Victoria.

COLLINS, D.; TISDELL, C. (2002): “Age-Related Lifecycles: Purpose Variations”, Annals of Tourism Research, 29 (3), pp. 801-818.

COMISIÓN EUROPEA (2006): The Impact of Ageing on Public Expenditure: Projections for the EU25 Member States on Pensions, Health Care, Longterm Care, Education and Unemployment Transfers (2004-2050). (Special Report n° 1/2006-Annex).

COOPER, C.; FLETCHER, J.; FYALL, A.; GILBERT, D.; WANHILL, S. (2007): El turismo: teoría y práctica. Madrid: Síntesis.

DELLAERT, B.G.C.; ETTEMA, D.F.; LINDH, C. (1998): “Multi-Faceted Tourist Travel Decisions: A Constraint-Based Conceptual Framework to Describe Tourists’ Sequential Choices of Travel Components”, Tourism Management, 19 (4), pp. 313-320.

EUROSTAT (2010): Population Projections: EUROPOP2010. <http://epp.eurostat.ec.europa.eu/portal/page/portal/population/data/database>.

FLEISCHER, A.; PIZAM, A. (2002): “Tourism Constraints among Israeli Seniors”, Annals of Tourism Research, 29 (1), pp. 106-123.

GIANNAKOURIS, K. (2008): Ageing Characterises the Demographic Perspectives of the European Societies. (Eurostat. Statistics in Focus 72/2008). < http://epp.eurostat.ec.europa.eu/portal/page/portal/product_details/publication?p_product_code=KS-SF-08-072>.

GIL, E. (2004): “El «poder gris». Consecuencias culturales y políticas del envejecimiento de la población”. Información Comercial Española, ICE: Revista de Economía, 815, (mayo-junio) pp. 219-230.

GUNTER, B. (1998): Understanding the Older Consumer: The Grey Market. London: Routledge.

HEIJDRA, B.J.; ROMP, W.E. (2009): “Retirement, Pensions and Ageing”, Journal of Public Economics, 93 (3-4), pp. 586-604.

HOSSAIN, A.; BAILEY, G.; LUBULWA, M. (2003): “Characteristics and Travel Patterns of Older Australians: Impact of Population Ageing on Tourism”, International Conference on Population Ageing and Health: Modeling our Future. Canberra.

HUANG, L.; TSAI, H. (2003): “The Study of Senior Traveler Behavior in Taiwan”, Tourism Management, 24 (5), pp. 561-574.

HUH, C. (2006): A Study of Changes in Patterns of Travel Behavior Over Time: A Cohort Analysis Approach. (PhD Thesis). Michigan State University.

IET (2010): <http://www.iet.tourspain.es/es-ES/turismobase/Paginas/default.aspx>. Madrid: Instituto de Turismo de España.

INC (2000): La Tercera edad y el consumo: funciones y repercusiones que tiene el consumo de las personas mayores. Madrid: Instituto Nacional de Consumo.

JANG, S.; HAM, S. (2009): “A Double-Hurdle Analysis of Travel Expenditure: Baby Boomers Seniors Versus Older Seniors”, Tourism Management, 30 (3), pp. 372-380.

JANG, S.; WU, C. E. (2006): “Seniors’ Travel Motivation and the Influential Factors: An Examination of Taiwanese Seniors”, Tourism Management, 27(2), pp. 306-316.

JAVALGI, R.G.; THOMAS, E.G.; RAO, S.R. (1992): “Consumer Behavior in the U.S. Pleasure Travel Marketplace: An Analysis of Senior and Nonsenior Travelers”, Journal of Travel Research, 31 (2), pp. 14-19.

LAZER, W. (1986): “Dimensions of the Mature Market”, The Journal of Consumer Marketing, 3 (3), pp. 23-34.

LEE, S.H.; TIDESWELL, C. (2005): “Understanding Attitudes Towards Leisure Travel and the Constraints Faced by Senior Koreans”, Journal of Vacation Marketing, 11 (3), pp. 249-263.

MCGUIRE, F.A. (1984): “A Factor Analytic Study of Leisure Constraints in Advanced Adlthood”, Leisure Sciences, 6 (3), pp. 313-326.

MCGUIRE, F.A.; UYSAL, M.; MCDONALD, C. (1988): “Attracting the Older Traveller”, Tourism Management, 9 (2), pp. 161-164.

NORMAN, W.; DANIELS, M.; MCGUIRE, F.; NORMAN, C. (2001): “Wither the Mature Market: An Empirical Examination of the Travel Motivations of Neo-Mature and Veteran-Mature Markets”, Journal of Hospitality & Leisure Marketing, 8 (3-4), pp. 113-130.

NYAUPANE, G.P.; MCCABE, J.T.; ANDERECK, K.L. (2008): “Seniors’ Travel Constraints: Stepwise Logistic Regression Analysis”, Tourism Analysis, 13 (4), pp. 341-354.

OECD (2005a): “Economic Consequences of Ageing Populations”, en Financial Market Trends: Ageing and Pension System Reform: Implications for Financial Markets and Economics Policies, chapter I. OECD.

OECD (2005b): “Policy Challenges and Actions”, en Financial Market Trends: Ageing and Pension System Reform: Implications for Financial Markets and Economics Policies, chapter 3. OECD.

PATTERSON, I. (2006): Growing Older. Tourism and Leisure Behaviour of Older Adults. Cambridge: Cabi.

PÉREZ, L. (1997): Las necesidades de las personas mayores en España: vejez, economía y sociedad. Madrid: Instituto de Migraciones y Servicios Sociales.

PRIDEAUX, B.; WEI, S.; RUYS, H. (2001): “The Senior Drive Tour Market in Australia”, Journal of Vacation Marketing, 7 (3), pp. 209-219.

ROMSA, G.; BLENMAN, M. (1989): “Vacation Patterns of the Elderly German”, Annals of Tourism Research, 16 (2), pp. 178-188.

RYAN, C.; TRAUER, B. (2005): “Aging Populations: Trends and the Emergence of the Nomad Tourist”, en W.F. Theobald [ed.]: Global Tourism, pp. 510-528. 3ª ed. Boston: Butterworth-Heinemann.

SÁNCHEZ, P. (2000): “Sociología de la vejez versus economía de la vejez”, Papers. Revista de Sociología, 61, pp. 39-88.

SANGPIKUL, A. (2008): “Travel Motivations of Japanese Senior Travellers to Thailand”, International Journal of Tourism Research, 10 (1), pp. 81-94.

SANTOS, J.L. (1992): “Las nuevas tendencias de los consumidores turistas”, Estudios sobre Consumo, 23, pp. 33-43.

SCHRÖDER, A.; WIDMANN, T. (2007): “Demographic Change and its Impact on the Travel Industry: Oldies-Nothing But Goldies?”, en R. Conrady e M. Buck [ed.]: Trends and Issues in Global Tourism, pp. 3-17. Berlín: Springer.

SHIM, S.; GEHERT, K.C.; SIEK, M. (2005): “Attitude and Behaviour Regarding Pleasure Travel among Mature Consumers: A Socialization Perspective”, Journal of Travel & Tourism Marketing, 18 (2), pp. 69-81.

SNEPENGER, D.; KING, J.; MARSHALL, E.; UYSAL, M. (2006): “Modeling Iso-Ahola’s Motivation Theory in the Tourism Context”, Journal of Travel Research, 45 (2), pp. 140-149.

SORCE, P.; TYLER, P.R.; LOOMIS, L.M. (1989): “Lifestyles of Older Americans”, The Journal of Consumer Marketing, 6 (3), pp. 53-63.

STROUD, D. (2008): The 50 Plus Market: Why the Future is Age Neutral when it Comes to Marketing & Branding Strategies. London: Kogan Page.

UNITED NATIONS (2011): World Population Prospects. The 2010 Revision. New York: United Nations. Department of Economic and Social Affairs. Population Division. <http://esa.un.org/wpp/Documentation/pdf/WPP2010_Highlights.pdf>.

UNWTO (2010): Demographic Change and Tourism. Madrid: UNWTO.

UYSAL, M.; JUROWSKI, C. (1994): “Testing the Push and Pull Factors”, Annals of Tourism Research, 21 (4), PP. 844-846.

WU, C.M.E. (2003): An Exploratory Study of Taiwanese Seniors´ Travel Motivations and Travel Behavior. (PhD Thesis). Kansas State University.

ZIMMER, Z.; BRAYLEY, R.E.; SEARLE, M.S. (1995): “Whether to Go and where to Go: Identification of Important Influences on Seniors’ Decisions to Travel”, Journal of Travel Research, 33 (3), pp. 3-10.

Most read articles by the same author(s)