Main Article Content

Elena García
Fundación WEBER
Spain
https://orcid.org/0000-0001-5817-1126
Javier Lera
University of Cantabria / IDIVAL
Spain
https://orcid.org/0000-0002-0367-265X
David Cantarero-Prieto
University of Cantabria / IDIVAL / SANFI
Spain
https://orcid.org/0000-0001-8082-0639
Carla Blázquez-Fernández
University of Cantabria / IDIVAL / SANFI
Spain
https://orcid.org/0000-0002-0204-7174
Ana Expósito
Hospital Santa Clotilde
Spain
https://orcid.org/0009-0003-8112-1612
Ana Rodríguez Valcarce
Hospital Santa Clotilde
Spain
https://orcid.org/0009-0007-7634-7704
Vol. 35 No. 2 (2026): Call for papers. Health Economics: Challenges, Evidence and Policy in a Changing World, Special
https://doi.org/10.15304/rge.35.2.10913
Submitted: 2025-09-18 Published: 2026-02-23
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Abstract

ProArt is a co-designed humanization programme that uses artistic activities and environmental transformation to enhance the experience of patients and families in a palliative care unit. This study evaluates its social impact through a Social Return on Investment (SROI) approach including patients, relatives, professionals and volunteers. The programme generated measurable improvements in emotional well-being, communication, personal relationships and the overall care environment, as reported by all stakeholder groups. The total social value created amounted to €1,076,855.42 compared with an investment of €129,405.78, yielding an SROI of €8.32 for each €1 invested. A comprehensive sensitivity analysis varying proxy values and attribution parameters confirmed the robustness of the findings, with SROI ratios ranging from €6.51 to €10.64. These results indicate that art-based humanization strategies can deliver substantial social value in palliative care and may represent an effective approach to improving the quality of end-of-life care.

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