CAMOIRAS-RODRÍGUEZ, , Z. and VARELA-NEIRA, , C., 2020. An empirical analysis of factors influencing Electronic Word of Mouth in Social Networking Sites after a brand promotion. Revista Galega de Economía [en línea], vol. 29, no. 1, pp. 1-18. [Consulta: 25 April 2024]. DOI 10.15304/rge.29.1.6123. Disponible en: https://revistas.usc.gal/index.php/rge/article/view/6123.